D·T

Survive →
Grow →
Evolve.


I build the institutions and companies through which Central Asia enters the global creative and AI economy — policy, education, games, venture capital.

  • Co-Founder · Creata Group
  • Founder · Creata Ventures (AIFC)
  • President & Co-Founder · CIAQ
  • Founder · TransforNATION
David Tuganov
02 · Transformation System

Six scales. One logic.

Policy-makers, investors, and innovators work at different scales and stop hearing each other. I hold a vision at every level — from one person to humanity — and operate across all of them at once: not as a consultant to each, but as the operator of a nested system where each smaller scale powers the larger one.

123456
Scale 1/6

Person

Transformation starts with one person's thinking, not with institutions. Five disciplines: systems, critical, analytical, creative, philosophical. A person who thinks this way stops waiting for change and starts designing it.

the unit of transformation — where Survive → Grow → Evolve runs first

person → team → organisation → city → country → humanity · one pattern: Survive → Grow → Evolve

How the whole system works

03 · Evidence

Evidence

16+years building institutions
12,000+leaders trained
55+transformation projects (Neurostorm)
36social impact projects

Institutions by system function

Narrative

TransforNATION — Founder · 2019 · Active (impact platform)

Policy

CIAQ — President & Co-Founder · 2023 · Active (38 members, National Strategy 2030)

Capital

Creata Ventures (AIFC) — Founder · 2025 · Active (startup portfolio)

Execution

Neurostorm LLP — Founder & CEO · 2019 · Active (12,000+ leaders trained, 55+ projects)

Sunny World Foundation — Co-Founder · 2015 · Active (Kazakhstan's first free Down syndrome rehabilitation centre)

ISACA Kazakhstan Chapter — Founding member · 2016 · Active (first ISACA chapter in Kazakhstan)

DAMA Astana Chapter — Founding member · 2016 · Active (first DAMA chapter in CIS)

QazCloud — Lead architect of the joint venture (Samruk-Kazyna × Kazakhtelecom), later Chairman of the Supervisory Board · 2017 · Active (sovereign cloud infrastructure)

Samruk-Kazyna Business Service LLP — Director · 2017 · Active (~100 specialists, group-wide transformation services)

Corporate track

  • ex-CBTO · Al Safi Bank — Islamic neo-bank launch
  • ex-CBTO · CITIX — smart-city scale-up
  • ex-CBTO · Korkem Telecom — Sergek transformation
  • ex-Director · Samruk-Kazyna Business Service (~100 specialists)
  • ex-Deputy Group CIO · Samruk-Kazyna

Written IP

  • Reference model: IT governance (Samruk-Kazyna group)
  • Reference model: data governance
  • Reference model: information security management
  • 2 IEEE publications (Smart Ticketing, Smart City Assessment)
«Unlocking Kazakhstan's Creative Economy: Investment Challenges and Opportunities.»— The Astana Times, December 2024
«David is creating not just content — he creates narratives that become the cultural code of organizations.»— DKNews, 50 Leaders of the New Formation, 2020
04 · Writing

Ideas in writing

August 5, 2026

Creata Group: what we've been building, and where we're heading

August 2026. What got done across five tracks — policy and institutions, GameDev, education, impact, investment — and what's coming this autumn.

Read the essay →
Four working theses · revised September 2026

Sixteen years of operational work, two IEEE publications, and years of public talks have converged on four working theses about how emerging markets actually modernise. These are not conclusions; they are operating doctrines under continuous revision.

The Sovereign Digital Architecture

Digital transformation of state-owned sectors fails when it automates broken processes faster. Sovereign IT modernisation requires three architectural primitives before any platform deploys: (a) governance reference models that survive ministerial turnover, (b) cybersecurity as a load-bearing function not a compliance afterthought, (c) data architecture treated as critical infrastructure on par with energy and transit. Tested across national sectors at Samruk-Kazyna; codified in three national reference models.

working thesis

The Informal-to-Formal Creative Transition

Creative economies in emerging markets are structurally informal: a large share of production sits outside tax codes, classification systems, and capital markets. Formalisation cannot be imposed by regulation alone; it requires the simultaneous deployment of (a) statistical classification (OKED codes), (b) sector-specific legal frameworks, (c) capital allocation mechanisms aligned with the new classifications, and (d) creator-facing infrastructure (hubs, accelerators, distribution platforms). The transition is multi-year and irreversible only if all four layers move together. Tested through CIAQ's work on Kazakhstan's National Creative Industries Strategy 2030.

working thesis

Asymmetric Venture Capital in Frontier Markets

The Silicon Valley venture model assumes legal, talent, and capital infrastructure that frontier markets do not yet have. An institutional co-founder model — where the studio embeds operating capacity alongside founders for 18–24 months — outperforms passive capital allocation when the surrounding infrastructure is itself under construction. The studio's role is not picking winners; it is building the conditions under which winners become possible. Tested through Creata Ventures' portfolio in Creative Industries and DeepTech, structured under AIFC (Astana International Financial Centre) jurisdiction.

working thesis

Inclusion as Load-Bearing Architecture

Inclusion in social and economic systems is most often treated as a moral or ESG concern — a soft layer added after the core architecture is set. Field experience suggests the opposite: inclusion functions as a non-negotiable design constraint that determines whether the architecture stands at all. Systems designed without inclusion at the foundation become fragile over time; systems with inclusion as a load-bearing wall grow more resilient. Tested through Sunny World Foundation (Kazakhstan’s first free Down syndrome rehabilitation centre, 2015) and through TransforNATION’s social impact work in disadvantaged communities.

working thesis

TransforNATION OS · RAV

Realize → Activate → Validate

An operating system for transformation at scale: turn vision into a concrete project (Realize), run it in a live environment with real users and partners (Activate), then check the result against metrics, not impressions (Validate). One cycle, applicable to a startup and to a government programme alike.

All writing →
05 · Now

What I'm building now

Three concrete priorities. Updated quarterly.

01

Creata Ventures — the institutional stage

Moving the venture studio into a fund structure under AIFC jurisdiction: portfolio, management team, investment process. Amounts and investor composition are not disclosed publicly.

02

Creata Academy — open beta

The group's education platform is live in beta: a ladder from schoolchild to founder, with an in-house factory for learning content.

03

Creata Games — the publisher

An indie games studio and publisher: first titles, a talent funnel, and industry partnerships.

Updated September 2026 · refreshed quarterly

All projects →
06 · Contact

Looking for those who build at the intersection of policy, capital and creative culture.


Partners, investors, institutional leaders — if you are building something serious, let's talk about where our systems intersect.